When it comes to selling books, no one knows exactly what kind of marketing and publicity works. One thing everyone agrees on , though . . .
Word of mouth sells.
Got a favorite author or book? Readers are the biggest key to keeping him/her published. I love recommending books because I know the joy of finding a great read, and I want to pass that on to my friends. I've recommended "Redeeming Love" by Francine Rivers more times than I can count.
The last author I recommended? Our own Colleen Coble--to a new acquaintance I met last week who mentioned her love of suspense. She pulled out a pen and pad and wrote Colleen's name down. One honest recommendation can make two people happy--three, really, because who doesn't love to share a good read?
How do you share your most beloved books or authors, and what's the last book or author you recommended?
Labels: favorite authors, favorite books